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Economic Development

Reports & Press Release

In July 2016, the COCA contracted with the Florida State University Center for Economic Forecasting and Analysis (FSU CEFA) to conduct an economic impact analysis of individual artists and for‐profit arts, cultural, and heritagerelated businesses in Leon County. The economic impact study is based in part on client survey data collected by the COCA. The survey was implemented in June with final data provided to FSU CEFA in July 2017, by COCA. In addition, and separate from the survey, FSU CEFA performed analyses using three different databases; the National Establishment Time‐Series (NETS) database of businesses, the Enterprise Florida’s online business Data Center, and the YourEconomy Time‐Series (YTS) database administered by the University of Wisconsin‐Extension’s Division for Business & Entrepreneurship. All previous aforementioned databases were further filtered by the appropriate arts and culture‐specific NAICS codes, based on similar arts and culture and heritage‐based businesses codes used by the Tallahassee‐Leon County Office of Economic Vitality (OEV).

In partnerhsip with Americans for the Arts, in 2016 COCA launched the Arts & Economic Prosperity® 5 economic impact survey. More than 800 audience surveys were collected from more than 30 arts and cultural events and 275 arts or culture-related non-profit organizations were included in the study.  Learn more about this study.

“Concerts, cultural festivals and art gallery shows aren’t only enjoyable, they also mean big bucks in Tallahassee and Leon County. A new study completed by COCA (Council on Culture & Arts), using a methodology from Americans for the Arts shows that local impact includes hundreds-of-millions of dollars and thousands of jobs. Here to talk about those numbers and how they might be even further increased are: Amanda Thompson, COCA’s Assistant Director; Bob Lynch, president and CEO of Americans for the Arts; Al Latimer, director of the Tallahassee/Leon County Office of Economic Vitality; and Kerri Post, director of Visit Tallahassee.”

Press Release

COCA Joins Americans for the Arts’ National Study of the Economic Impact of Spending by Nonprofit Arts and Culture Organizations and Their Audiences.

Tallahassee, FL — The Arts Mean Business. That is the message being delivered today by the Council on Culture & Arts (COCA), who announced it has joined the Arts & Economic Prosperity® 5, a national study measuring the economic impact of nonprofit arts and culture organizations and their audiences. The research study is being conducted by Americans for the Arts, the nation’s nonprofit organization advancing the arts and arts education. It is the fifth study over the past 20 years to measure the impact of arts spending on local jobs, income paid to local residents, and revenue generated to local and state governments.

Read the entire press release

Nonprofit arts and culture organizations are active contributors to their business community. They are employers, producers, and consumers. Spending by nonprofit arts and culture organizations and their audiences totaled $74.6 million in Tallahassee/Leon County.

When it comes time to make tough funding choices, however, elected officials and business leaders also want to have strong and credible data that demonstrate the economic benefits of a vibrant nonprofit arts and culture industry. Please feel free to print this report for your own use. COCA provides the data and presents the information to civic groups local governments, the Chambers and the Economic Development Council and Visit Tallahassee among others. Arts & Economic Prosperity III is a national study conducted with the Americans for the Arts.

The Council on Culture and Arts (COCA) is one of 156 national partners who contracted for specific local data. Data were collected from 79 non-profit arts and culture organizations in Tallahassee/Leon County, including detailed budget information about more than 40 expenditure categories.(e.g., labor, payments to local and non-local artists, operations, materials, facilities, and asset acquisition) as well as their total attendance figures. Local audiences were included in the research as well, to make this one of the most comprehensive economic impact studies to date. Arts & Economic Prosperity III is great news for those whose daily task is to strengthen the economy while they enrich quality of life. No longer do business and elected leaders need to choose between arts and economic prosperity.