Living in Colorado and traveling extensively throughout the Southwest introduced Downing Barber, owner and CEO of Barberitos Franchising, Inc. to the wonders of southwestern cuisine. This method of food preparation fascinated Downing once he discovered that an individual could eat a healthy and complete meal high in nutritional value. Putting his culinary skills to work, Downing founded Barberitos as a Southwestern Grille and Cantina, proudly serving only the freshest and best tasting burritos in the world.