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Beyond the Basics: Google Analytics

Posted by Greater Tallahassee Chamber of Commerce ; Posted on 
Professional Development: Workshop - DEADLINE :  
Beyond the Basics: Google Analytics


Tuesday, September 20, 2022 8:00 AM – 9:30 AM EST

Courtyard by Marriott Tallahassee Capital
1018 Apalachee Pkwy
Tallahassee, FL 32301

SPEAKERS: Justin Spencer, Senior Director of Data and Intelligence of Moore

Justin Spencer is the Senior Director of Data & Intelligence at Moore. Justin is a nationally-recognized digital marketing expert. He has deep technical expertise in models, database design development, data mining, and segmentation techniques. He brings brilliance in interpreting trends or patterns in complex data sets and identifying powerful analyses that drive key client decisions including user experience, design and customer intent.

TOPIC: Google Analytics Overview and Best Practices

Google Analytics is everchanging.  In this beginner’s workshop, you’ll learn how to measure web traffic, setup dashboards, track campaigns that ultimately help you to grow your business through data collection and analysis.

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